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ART7
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1994-02-01
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LaserSign System
and more
by Tony Curro
Last month I looked at products from PaperDirect. I also touched
briefly on templates. Since then, I have worked with several more
template packages, other items, and worked with a new product line.
PaperDirect, to paraphrase a Martin Paint commercial "Ain't just
paper!" They have a product called 'Files on the Move,' that is like
a briefcase but designed to carry hanging file folders. In addition
they have portfolios, presentation binders, 3-ring binders
with/without storage sleeve, overhead transparency projector,
acrylic stands for 8 1/2 x 11 paper, and much more.
This month I worked with their Desktop ColorFoil product. This adds
color to ANY paper (32lb or less suggested) that is printed through
your laser printer. ColorFoil comes in rolls, sheets, and a special
Holiday assortment. Choose from any of 16 colors, solids to glitter.
This product is easy for anyone to use. You do not need
instructions. There are basically 3 steps. First, you take a sheet
that is already printed. Second, you apply the ColorFoil to the area
you wish colorized. Third, you run the page through you printer and
remove the foil. You get beautiful color that stands out and gets
noticed, all at a reasonable price.
With all the paper products in the catalog, it would be almost
impossible to format you text to fit into these pages. It can be
done, but it is a painstaking task, that can take hours and much
wasted paper. PaperDirect has an easy solution for this,
PaperTemplates Software. Each product comes with over 160 templates
to cover almost every paper product in their catalog. The software
is available for Macintosh, DOS and Windows. With the holiday season
fast approaching, they also have a Holiday PaperTemplates package
(which also contains fonts and clipart). This has over 60 templates
for their whole holiday line, and is available on the same three
platforms. You can print custom laser greeting cards, holiday
desktop design paper, laser miniCards and Postcards, holiday labels,
holiday brochures, and many more products. All easily done, using
the above Holiday PaperTemplates package.
When you use CorelDraw!, PageMaker, QuarkXpress or Microsoft
Publisher templates, you get true graphic representation on screen
of the selected product. When using with a word processor, like Word
or WordPerfect, you have the document formatted to specifications,
but you do not see the visual image of the page. I prefer to do my
letters in Word, and business cards, brochures, etc., using MS
Publisher. Whichever way you choose to work these products will work
fine.
An associate of mine uses CorelDraw!, and purchased the template
package for it. I found that, when entering information especially
in brochures where you have to enter text vertically, Corel does not
allow you the freedom to do it horizontally. However, as an MS
Publisher user, I found that using these templates, that Publisher
allows you to enter the text in a horizontal box, and then the
program places it in the vertical position. This is true of both
version 1.0 and 2.0 of MS Publisher. I was more pleased with this
way of working.
I worked with both the regular and holiday template packages in MS
Publisher. Doing labels, business cards, brochures, certificates,
etc., were a snap. When using Publisher, as stated, you see a visual
page image on screen. When you are ready to print you must select
'Ignore Background' from the menu. If you do not it will print the
image also. I was experimenting with the Holly Labels for Christmas.
I did not select the above option, and had a plain white sheet of
paper in the printer. It printed the holly design along with the
names and addresses. This is good if you want to check formatting,
and true appearance, without using the actual labels or other
product. What I also did was make a photostat of the page I want to
use, and then use it in the printer to see the effect.
The LaserSign System
--------------------
The LaserSign System by Paper Direct, is a complete sign creation
package for your laser printer. Signs are available in a variety of
sizes that are perfect for any job and location. All signs can be
used in the specific holder of the same size, or you can purchase
acrylic stands, easels, velcro or magnets, and even a 52" pedestal
that stands on the floor. You can purchase the size holder that fits
your needs, and then buy the corresponding paper insert. After you
print the sign, just remove it at the perforation, and place it in
the holder.
LaserSign Templates Software is the perfect add-on for the same
three platforms mentioned previously. The software includes 10 fonts
and 20 ADA ClipArt images (No Smoking, Handicapped, Elevator,
Telephone, and more). Of course it includes the templates for all
the available sign sizes.
The LaserSign System in being introduced with a specially priced
starter kit. The retail value of the kit is $289.95, but for a
limited time you can purchase it for $149.95. Below is the complete
description of the kit.
The LaserSign System Starter Kit includes:
* A sampling of all LaserSign Frame sizes (from 2"x4," to
8.5"x8.5"). You receive a total of 11 frames.
* Choose from one of three frame colors: Black, Putty or Gray.
* 72 paper inserts for the various sizes. Choose one of the seven
paper styles (Blue Carrara, Green Marble, Speckled, etc.).
* Velcro dots to mount you signs anywhere.
* Acrylic sign stand for counter or desktop display.
* Complete LaserSign Templates Software as described above.
This is an excellent price for this package. You will be up and
running within minutes. It is an easy, quick and simple way to
create the perfect sign.
Any orders placed before 3 P.M. are shipped the same day.
PaperDirect has a minimum order of $30.00. Shipping is $6.00 for UPS
ground. For $1.00 more they will ship any size order FedEx standard
overnight. Call 1-800-A-PAPERS (1-800-272-7377) to place an order,
or to receive their catalogs. You can call Mon-Sat.
Company Information
PaperDirect, Inc.
P.O. Box 677
205 Chubb Ave.
Lyndhurst, NJ 07071-0677
1-800-272-7377
201-507-1996
(Outside 48 contiguous US states)
201-507-0817 (FAX)